Sony KD-50X75K - 50 inch

Easy, everyday entertainment. This is the Sony BRAVIA X75WL TV. Our X1 Processor is the power behind these bright, colourful pictures, analysing content in real-time, and enhancing everything you watch. Our innovative X-Balanced Speaker units ensure crystal-clear sound quality, without compromising on the slimness of the television. Dolby Atmos and Dolby Vision are two technologies often associated with big movie theatres, found on this X75WL TV. Dolby Vision will unlock the full potential in everything you watch, infusing pictures with ultra-vivid colour, sharper contrast, and deep texture. With more detail revealed, you may even notice treasures in your favourite scenes that you missed previously. Dolby Atmos is the immersive sound to match, giving your everyday entertainment the surround sound treatment. The TV has been designed in our signature, minimalistic style to keep your focus on what's important - the picture. With a Hairline Finish and Slim Blade fixed Stand, the X75WL will suit any interior. Hundreds of movies are waiting for you on the BRAVIA CORE app! Exclusively for BRAVIA TV owners, you'll gain access to the Sony Pictures Entertainment library filled with the latest blockbusters and classics, watch in Pure Stream (the highest in streaming quality), enjoy the largest available collection of IMAX Enhanced movies, and be treated to behind-the-scenes Studio Access. When you buy the X75WL, you can choose 5 movies to redeem in up to 4K HDR quality, and enjoy 12 months of unlimited streaming. A great TV for gamers, the X75WL recognises when a console is connected and powered on, automatically switching to Auto Low Latency Mode in HDMI 2.1 so you can enjoy smoother, more responsive gameplay. In high-contrast scenes, you’ll be able to see the crucial details in the darkest and brightest parts of the screen, thanks to our Auto HDR Tone Mapping technology. With Auto Genre Picture Mode, you won’t need to worry about adjusting your settings as you switch between different types of entertainment. Our new dedicated Gaming Menu allows you to optimise your gaming performance - quickly. It includes Motion Blur Reduction, Black Equaliser, Crosshair (available in six different styles), and Custom Screen, which allows you to maximise your view when you need to see more detail in every corner of a game and minimise it when you need your eyes to focus on the enemy with laser vision! You'll access 700,000+ movies and TV episodes from across your streaming services on this Google TV, and everything is organised into topics and genres to suit your personal interests. You can even save up to 32% more energy with our TV! Our new Eco Dashboard puts all of your eco settings in one place that's intuitive and user-friendly, so you can save energy without hassle or jargon.* BRAVIA CAM (sold separately) is also compatible. From family catch-ups to important meetings on the big screen, it'll feel like you're in the same room, transforming your video chats, and so much more! Crunchyroll - the largest anime streaming service in the world – is included on the X75WL too. With a vast library of anime, manga, and other original content, you can watch titles like ""Lupin the Third,"" ""Attack on Titan,"" and ""The God of High School"" on-demand on your Sony TV. The movies and shows are translated and subtitled or dubbed, so you can enjoy in a variety of languages. *Default setting versus most energy efficient setting using Eco Dashboard. Consumption difference measured with 85X95L, percentage may differ by model. PICTURE QUALITY Our X1 Processor is the power behind these bright, colourful pictures. In fact, picture processing has always been at the core of Sony's TV philosophy, and the X1 Processor family is a culmination of decades of development and engineering. Dolby Vision, a technology often associated with big movie theatres, unlocks the full potential in everything you watch, infusing pictures with ultra-vivid colour, sharper contrast, and deep texture. With more detail revealed, you may even notice treasures in your favourite scenes that you previously missed. SOUND QUALITY Our X-Balanced Speaker Unit delivers high-quality sound and powerful bass for a richer, deeper, and more rewarding audio experience. Its unique, non-circular shape maximises the area of the speaker diaphragm, bringing powerful sound into your living room, without compromising on the sleek, slim design of the TV. Dolby Atmos completes the immersive entertainment experience. A sound technology you'd usually find in the cinema, everything can be enjoyed in surround sound style. DESIGN The TV has been designed in our signature, minimalistic style to keep your focus on what's important - the picture. With a Hairline Finish and Slim Blade fixed Stand, the X75WL will suit any interior. THEMED CONTENT The X75WL makes a great gaming TV too. It recognises when a console is connected and powered on, automatically switching to Auto Low Latency Mode in HDMI 2.1 so you can enjoy smoother, more responsive gameplay. This is a vital feature for those who want the competitive edge in fast-moving, high-intensity games. In high-contrast scenes, you’ll be able to see the crucial details in the darkest and brightest parts of the screen, thanks to our Auto HDR Tone Mapping technology. You won’t ever need to worry about adjusting your settings as you switch between different types of entertainment either. With Auto Genre Picture Mode, Sony BRAVIA TVs automatically enter Game Mode to minimise input lag and make the action more responsive. When watching movies on PlayStation 5, the X75WL will automatically switch back to Standard Mode to focus on picture processing. There's even a new dedicated Gaming Menu, accessible with one touch of a button on your remote! Here, you'll find all the settings you need to optimise your gaming performance in one place - quickly. This includes Motion Blur Reduction, which dims the screen to improve picture smoothness, Black Equaliser to make your screen brighter and reveal hidden objects in a game, and more. Also, we've included a customisable Crosshair feature that will help you perfect your aim, and there are six different styles to choose from. Our new Custom Screen feature could be the secret to your next win! Use this to change the size of the screen, maximising it when you need to see more detail in every corner of a game, and minimising it when you need your eyes to focus on the enemy with laser vision. UX With unlimited content, quick access, and everything organised into topics and genres to suit your personal interests, the X75WL makes life easy. This is a Google TV, giving you access to 700,000+ movies and TV episodes from across your streaming services. Want to stream content from your smartphone, tablet, or laptop, straight to the TV? Apple AirPlay, Apple HomeKit and Chromecast built-in will let you do just that! The X75WL is compatible with BRAVIA CAM (sold separately). From family catch-ups to important meetings on the big screen, it'll feel like you're in the same room, transforming your video chats, and so much more! This TV gives you the tools to lower your energy consumption, and possibly your energy bills too. Our new Eco Dashboard is super easy to use and understand; the more eco-friendly settings you activate, the more your virtual tree will grow. In fact, you could save up to 32% more energy with it! The menu includes an Easy Eco Set-up to guide you through your options, Auto Power Saving Mode (a BRAVIA CAM feature that dims the TV when you are not in front of it), Power Saving to reduce brightness and power consumption when needed, a Light Sensor that adjusts the brightness according to the amount of light in your room, and Idle TV Power Off, which intuitively turns the TV off when inactive for a certain period of time. BRAVIA CORE Hundreds of movies are waiting for you on the BRAVIA CORE app! Drawing on the expertise of Sony's filmmakers to our engineers, brought-to-life by the incredible picture and sound technologies of BRAVIA, this is the ultimate movie app. Gain access to the Sony Pictures Entertainment library filled with the latest blockbusters and classics, watch in Pure Stream (the highest in streaming quality) for more detail, colour and contrast than you'll see anywhere else, enjoy the largest available collection of IMAX Enhanced movies, and be treated to behind-the-scenes Studio Access. Exclusively for BRAVIA TV owners, you can choose 5 movies to redeem in up to 4K HDR quality, as well as 12 months of unlimited streaming.