Sony KD-50X80K - 50 inch

Breathtaking colors make everything so real Over a billion colors are brought to life by TRILUMINOS PRO™ and our 4K HDR Processor X1™. With extreme contrast, everything you watch feels so real. Super 4K resolution, whatever you’re watching See glorious 4K pictures, rich with real world detail and texture, exclusively powered by our 4K HDR processor X1™. Images filmed in 2K and even HD are upscaled close to 4K levels of detail by 4K X-Reality™ PRO using a unique 4K database. Hear high quality sound Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-Balanced Speaker drives movies and music with clear sound. Experience the thrills of the theater See all your favorite movies in a new way with more drama and realism on a 4K Ultra HD TV that's designed to create a real theater experience at home. Dolby Vision™ brings scenes to life authentically while Dolby Atmos™ fills the room with immersive sound. Watch what you love, control it with your voice Your TV is now more helpful than ever. Use your voice remote to easily find your favorite movies, shows, and music. Ask Google to find a specific title, search by genre, or get personalized recommendations on what to watch by saying, "what should I watch?". Even get answers on screen, control smart home devices, and more. Flush Surface for more immersive viewing As the bezel is extremely narrow, your eyes naturally focus on the picture, not what's around it. Supreme pictures and sound, whatever the environment Sit back and enjoy an enthralling viewing experience. Our unique ambient optimization technology with light and color sensor automatically adjusts picture and sound to your environment. Discover new ways to enjoy TV with BRAVIA CAM Explore an array of fun new TV experiences with BRAVIA CAM including gesture controls, video chat, and much more.9 Enjoy video chat with friends and family on the big screen Catch up with your friends and family, on the big screen. Enjoy more fun by connecting your TV with BRAVIA CAM. Renew, recycle and reduce, designed for the environment Our BRAVIA TVs are designed for immersive experiences with the environment in mind. We are committed to using less virgin plastic in our TVs and packaging. The X80K uses recycled plastics in its bezel. Our unique backlight control technologies, BRAVIA CAM and sensors not only deliver high picture quality but also reduce power consumption. Assistive Technology on Google TV Our TVs include visual, hearing and mobility accessible technology.