2K is an American video game publisher based in Novato, California. 2K was founded under Take-Two Interactive in January 2005 through the 2K Games and 2K Sports labels, following Take-Two Interactive's acquisition of Visual Concepts that same month. Originally based in New York City, it moved to Novato in 2007. A third label, 2K Play, was added in September 2007. 2K is governed by David Ismailer as president and Phil Dixon as COO. A motion capture studio for 2K is based in Petaluma, California. History On January 24, 2005, Take-Two Interactive announced that it had acquired Visual Concepts, including its Kush Games subsidiary and the intellectual property of the 2K sports-game series, from Sega for US$24 million. The following day Take-Two Interactive established the 2K publishing label, consisting of the sub-labels 2K Games and 2K Sports, with the latter focusing on sports games.Several of Take-Two Interactive's development studios—Visual Concepts, Kush Games, Indie Built, Venom Games, PopTop Software, and Frog City Software—became studios of 2K, and Take-Two Licensing was merged into the new label. 2K acquired HB Studios in March 2021, who previously developed PGA Tour 2K21 and The Golf Club 2019 featuring PGA Tour under 2K Sports' publishing labels. The acquisition includes the rights to the PGA Tour games, which have the official endorsement of the PGA Tour itself. Additionally, 2K announced they had secured a contract with Tiger Woods, who had previously been a key figure for Electronic Arts' PGA Tour series, as an executive director and consultant for future 2K PGA Tour games as well as his likeness for the games. Also in March 2021, 2K acquired the games division of HookBang based in Austin, Texas, which had supported work on the NBA 2K series in the past. The division was relocated to a new Austin location and rebranded as Visual Concepts Austin to continue support for that series.