Experience immersive viewing with the LG 97inch 4K OLED Smart Television, designed to deliver vivid visuals and smart functionality for seamless entertainment. True Wireless TV with 4K 144Hz video and audio transfer 4K wireless transfer is here. Our True Wireless technology frees you from the limits of wired connections while still delivering breathtaking picture and sound like a wired TV. Experience visually lossless 4K clarity, just like a wired TV Our True Wireless technology with 4K 144Hz video and audio transfer ensures you get the same viewing experience like wired TV. Enjoy content with no delays and no visible quality degradation. Play seamlessly with extreme low-latency wireless gaming Certified for smooth and seamless wireless gaming performance. Enjoy 120Hz, Intertek-certified 0.1ms response time, Nvidia G-Sync compatibility, AMD FreeSync Premium, ClearMR 9000, and more. Break free from the limits of wired TV Enjoy the freedom of an effortless setup, giving you a clean, open space. Plug in your other devices to the Zero Connect Box and go wire-free. Location-Free The Zero Connect Box is easy to install anywhere. Without the need for a direct connection to the TV, you can design your space any way you like. Simplify flush-fit wall installation with Zero - Connect Box Mount your TV to the wall with less hassle. Since your Zero Connect Box wirelessly connects other devices to your TV, there's no need for additional wall modifications that may incur added costs. Our most brilliant alpha 11 AI Processor Gen2 for the best viewing experience Alpha 11 AI Processor Gen2 upscales visuals to 4K quality with stunning color and brightness. AI engines perceive objects with pixel-level precision to enhance picture quality for the best viewing experience possible. 1.5X brighter visuals with Brightness Booster Max The alpha 11 Al Processor Gen2's new Light Boosting Algorithm and Light Control Architecture deliver up to 1.5X brighter visuals. Perfect Black & Color whether it's bright or dark, only with LG OLED TV Perfect Black is UL-verified and delivers true black levels to enhance perceived brightness and contrast. Also has earned UL eyesafe verification for a more comfortable watching experience by reducing blue light emissions. Perfect Color 100% Color Volume and 100% Color Fidelity certified. Enjoy accurate, vibrant colors even in sunlight or dark environments. AI Picture Pro brings every frame to life AI Super Upscaling, AI Perceived Object Enhancer, and OLED Dynamic Tone Mapping analyze each frame's elements to enhance resolution, brightness, depth, and clarity. AI Magic Remote completes the AI experience Control your TV easily with AI magic remote — no extra device needed! With a motion sensor and scroll wheel, point and click to use it like an air mouse or simply speak for voice commands. AI Voice ID LG AI Voice ID recognizes each user's unique voice signature and offers personalized recommendations the moment you speak. AI Search Ask your TV anything. Built-in AI recognizes your voice and swiftly provides personalized recommendations to your requests. You can also get additional results and solutions with Microsoft Copilot. AI Chatbot Interact with the AI Chatbot through your AI Magic Remote and address all concerns from configuring settings to troubleshooting. AI can understand user intent and will provide immediate solutions. AI Concierge One short press on the AI button on your remote opens up your AI Concierge which provides customized keywords and recommendations based on your search and watching history. AI Picture Wizard Advanced algorithms learn your preferences by going through 1.6 billion image possibilities. Based on your selections, your TV creates a personalized picture just for you. AI Sound Wizard Choose the audio you like from a selection of sound clips. From 40 million parameters, AI creates a tailored sound profile tuned to your preferences. Just say “Hi LG” to start interacting with your TV Your TV’s AI is always ready for your requests. Without even pressing a button, simply say “Hi LG”, it prompts the AI to start listening for your requests. New upgrades for 5 years with award-winning webOS Re:New Program Get full upgrades and enjoy the benefits of the latest features and software. A CES Innovation Awardee for the cybersecurity category, feel safe knowing webOS keeps your privacy and data, secure. Home Hub, the all-in-one platform for your smart home Seamlessly manage various LG home appliances, alongside your Google Home devices and more. Experience the ultimate convenience of controlling your whole home through a single, intuitive dashboard. Most optimal sound with - AI Object Remastering Hear every sound element effortlessly with AI-balanced audio. AI Object Remastering extracts voices, music, and audio SFX to optimize for clarity, delivering the best sound experience possible. WOWCAST lets you connect your TV and soundbar wirelessly Break up with wires and watch TV with zero mess in sight. Ultra Slim Design Your TV’s sleek frame redefines a modern look and makes viewing more immersive Maximize the fun, use multiple screens with Multi View Make the most of your TV with Multi View. Mirror your devices through Google Cast and AirPlay. Split your screen into two separate views for seamless multi-screen entertainment. Gaming Portal turns your TV into the ultimate gaming hub Play thousands of games directly on your LG TV with access to GeForce NOW, Amazon Luna, Blacknut, Boosteroid app! Enjoy a wide variety of gaming experiences- from AAA titles with gamepad to casual games playable with your remote. Best OLED TV for Movies Watch movies come to life in your home cinema through FILMMAKER MODE with Ambient Light Compensation that adjusts to environmental lighting for picture quality that meets top filmmaker standards. Dolby Vision & Ambient FILMMAKER MODE Experience cinema as the director intended with Dolby Vision and FILMMAKER MODE with Ambient Light Compensation that adapts to surroundings and keeps visuals as close as possible to its original form. Dolby Atmos Let lifelike surround sound move all around you, making you feel like you're in the center of all the action. Made with the environment in mind Trusted global institutions have recognized LG TV's eco-conscious efforts. Now certified for resource efficiency by Intertek.
