LG OLED77G46LA - 77 in

Experience LG's masterful OLED: Unmatched expertise in every detail. The alpha 11 AI Processor delivers unrivaled visuals. Enjoy lifelike sound with 11.1.2 virtual surround. Brightness Booster Max illuminates scenes brilliantly. Merge seamlessly with your wall with Flush Fit design. Access WOW Interface for effortless control. Choose from a range of sizes with webOS Re:New Program. A masterpiece perfected by time-honed expertise Years of commitment to innovation can't be imitated overnight. The world-leading OLED's uniquely tailored alpha chipset elevates the viewing experience to new heights. The World's No.1 11 years later, still on top Our reign as the world's favorite OLED continues. alpha 11 AI Processor 11 years of expertise packed into one chipset The only chipset dedicated to OLED redefines the experience through deep learning, graphics, and speed. A picture tailored to your taste Select your favorite images, and AI Picture Wizard creates a picture tailored exactly to your unique taste from 85 million possibilities, then saves it to your profile. AI Acoustic Tuning The optimal audio fits your space The sound system detects the layout of your room and where you're sitting to create a dome of sound around you, perfectly tuned to your room's unique acoustics. Intelligence that's bright in any light Come day or night, Brightness Control detects the light in your space and balances the picture accordingly for crisp and clear visuals. AI fine-tunes the resolution After classifying the frame, AI Noise Reduction and AI Super Resolution realistically elevate scenes. Lifelike audio soars through your space Experience the insane immersion of an all-encompassing 11.1.2 virtual surround sound system. Brightness Booster Max Brightness, now 150% brighter An improved Light Boosting Algorithm and Light Control Architecture turn up the brightness by 150%. Endless contrast creates infinite impact Scenes burst boldly into life where the darkest shadows and brightest lights intertwine. 100% Color Fidelity & Volume Scenes shine with lifelike colors 100% color volume boosts rich hues, while 100% color fidelity preserves shades without distortion. OLED Care Boost the longevity of your OLED Relax more and enjoy more with integrated panel care that keeps your screen like new for longer. Clean looks at one with the wall Merges elegantly against your wall with no gap. Flush Fit with zero gap An iconic design in sight and sound The perfectly matching LG Soundbar SG10TY fits flat against the wall for a cohesive interior look. Simplicity at your fingertips Access WOW Interface on LG TV for simple soundbar control, like modes, profiles, and handy features. Vast Size Range Sized to fit every life Discover a size for every space and taste with a lineup ranging from 55" to 97". webOS Re:New Program Every year new TV for 5 years Stay up to date with handy features and technologies through 4 promised webOS upgrades over 5 years. webOS 24 Make your TV experience yours Experience TV that's made for you with My Profile, AI Picture Wizard, AI Concierge, and Quick Cards. Dolby Vision & FILMMAKER Mode Authentic movie scenes burst into life Transform movie night. Dolby Vision's ultra-vivid picture comes together with the support of FILMMAKER MODE™ to preserve the director's intention, optimizing the picture quality while ensuring no distortion or over-processing. Dolby Atmos Enticing soundscapes surround you Hear action surround you with Dolby Atmos's unparalleled clarity, intricate detail, and spatial depth. Ultimate Gaming Where fast action never stutters Obliterate tears and lags with AMD FreeSync Premium, G-Sync compatibility, 144Hz Mode, and VRR built in. Controls right where you need them Don't pause to use Game Optimizer and Game Dashboard. Access to all your favorite games Thousands of gaming universes right at your fingertips. Explore an epic library of cloud gaming titles and stream them immediately without ever wasting play time on downloads or updates. Sustainability Discover LG OLED's vision for tomorrow Choose what's right for the planet with light, bio packaging and global sustainability credentials.