Sony, Sony Imaging Products & Solutions Inc., 1-7-1 Konan, Minato-KU, Tokyo 108-0075, Japa ILCE-7M4K

The latest sensor, processing engine, and AI-based autofocus work in tandem with cutting-edge still-photography and moviemaking technology to create a fresh, dynamic imaging experience. The α7 IV is the ideal hybrid, providing breathtaking still and movie imagery, along with flexible connectivity for on-the-spot transmission of your images. Review: Best Camera with almost perfect options for Beginners, intermediate and Experts - It’s been a year since I bought this amazing camera. Perfect time to give a review about it. I got 28-70mm APS-C Lens with the package which is good to start but then I have decided to bring more variety to my collection. They are Tamron 17-70mm APS-C, Viltrox 16mm prime lens Full Frame, recently bought Sigma 100-400mm Full Frame telescopic lens. Coming back to the camera, I have updated from basic canon DSLR 700D, so definitely I can feel the difference in the quality of the picture and shutter speed. The low light performance of the camera is excellent. It has all the bells and whistles still Figuring it out to make sure the pictures can be used as-is without need of editing. It shoots 4K at 60fps. Internal intervalometer for Timelapse but then you need stitch it to produce a Timelapse video. It’s very easy to operate and portable because of the weight of the camera and also the options given in the camera settings are easily accessible. You can even save your favourite settings as well. Definitely the money which I have spent to get this camera has value. However it definitely made a big hole in my pocket. But then I also follow an expensive passion so let it be. The battery life of this camera is very good. You can take photographs continuously at least for 6-7 hours. But it makes a difference in the battery life if you want to shoot videos then it may last 1-2 hours max based on the resolution of the video you are choosing. Cons: Anything any accessories related to this camera is extremely expensive. The prime lens especially the G masters of Sony does not come in affordable range at all. So if you are buying this camera be ready to punch a hole in your pocket each time you look for some accessories or lens for this. But this is your livelihood then it is worth every penny as it will not disappoint you. Review: Great Upgrade from DSLR in terms of fast auto focus and better low light performance. - I've been photographing with DSLRs since 2014, I've been using Nikon D5300 till now, wanted to upgrade from a long time only because of 2 drawbacks of nikon, (Auto Focus felt slow for bird photography and video capabilities). I am pretty happy with the autofocus and smooth videos it records. APS-C mode is a boon. I wish there cheap autofocus supporting adapters in the market to use with nikon lenses. I've 6 Nikkors but can't use them freely with new sony body. Performance is way above my expectations. , Its super fast and always ready to take the shot as fast as possible. Got it for 1.71L during diwali sale with SBI card. MRP was shown 1.89L. To be honest I still enjoy using my old Nikon DSLR, getting accustomed to new ecosystem will take time.