About This ItemDescriptionDiscover the LG 98UT90006LA, a state-of-the-art television designed to redefine your home entertainment experience. Featuring an enormous 98-inch screen and stunning 8K Ultra HD resolution, it offers breathtaking picture quality that brings every detail to life. The AI Picture Pro technology intelligently enhances images for optimal clarity, making your favorite content even more engaging. With built-in smart features, accessing streaming services is effortless, while various connectivity options ensure compatibility with all your devices. Bring every detail into clear view Ultra HD brings every color to vivid vibrancy. See crystal-clear images in lifelike clarity. HDR10 Pro Shine a light on fine details Enter a world where every color pops and brightness is fine-tuned for breathtaking views, all achieved by brilliant HDR10 Pro. alpha 5 AI Processor 4K Gen7 Experience superb entertainment enhanced from within Smart alpha 5 AI Processor 4K Gen7 auto-optimizes audio and brightness, for full immersion in action. AI Acoustic Tuning The optimal audio fits your space The sound system detects the layout of your room and where you’re sitting to create a dome of sound around you, perfectly tuned to your room’s unique acoustics. Intelligence that’s bright in any light Come day or night, Brightness Control detects the light in your space and balances the picture accordingly for crisp and clear visuals. Lifelike audio soars through your space Hear every breath and beat, as the 9.1.2 virtual surround sound system fills your space with rich, soundstage quality audio. webOS 24 Make your TV experience yours Experience TV that’s made for you with My Profile, AI Concierge, and Quick Card. webOS Re:New Program Every year, a new TV for 5 years It’s always as fresh as new, even as we add new features and convenience. My Profile With My Profile, you can easily create a profile for each member of the family. Everyone gets a personal home screen, with custom content recommendations. Magic Remote The magic is in your hands Free yourself from the constraints of old-fashioned buttons. LG Magic Remote unlocks all the smart functionality of your LG TV with a click, scroll, or your voice. Mobile Connectivity See content from your iPhone or Android device on your LG TV screen effortlessly with Apple AirPlay and Chromecast built-in. LG Channels Tune into LG Channels 3.0 for the latest news, favorite sports, popular movies, and TV series—even exclusive content only on LG TV. Ultra Big Screen Supersizing your thrills An ultra-big display transforms all your entertainment to blockbuster scale and clarity. WOW Interface Simplicity at your fingertips Access WOW Interface on LG TV for simple soundbar control, like modes, profiles, and handy features, even while you watch. FILMMAKER Mode See it just as directors dreamed it Immerse yourself in the most authentic cut. FILMMAKER Mode delivers movies just as the director intended with precise settings. Home Cinema Experience Movie magic with the comfort of your own home Movie theater ambience, recreated at home. HDR10 Pro ensures every film is presented in true glory, with exceptionally accurate color and contrast for more immersive cinematic viewings. Powerful Gameplay Dive full-speed into the action Immersive HGiG play stays smooth at high-speed with ALLM, and eARC ensures it all sounds amazing. Controls right where you need them Don’t pause to use Game Optimizer and Game Dashboard. Access to all your favorite games Thousands of gaming universes right at your fingertips. Explore an epic library of cloud gaming titles and stream them immediately without ever wasting play time on downloads or updates. Sustainability Discover LG UHD’s vision for tomorrowChoose what’s right for the planet with light, bio packaging and global sustainability credentials.
